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Facebook Ads: 3 Pitfalls to Avoid and Tools to Overcome Them

Are you still considering whether to take the plunge in using your marketing budget for Facebook Ads? Consider these staggering statistics: Facebook clocks in 2.32 billion monthly users and 1.52 billion daily users. The average Facebook visit lasts approximately 20 minutes, while most users log an average of 35 minutes
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7 Smart Marketing Hacks Small Businesses Can Start Today

No matter how terrific your product or service is — business success often hinges on your marketing strategy. If you feel you are getting left behind, we have some simple solutions to help you gain traction on your competition. Below are seven marketing hacks you can implement to better reach
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digital marketing, social media

19 Ways to Use a Virtual Assistant to Power Your Business

Time is money — especially in the business world. There are so many tasks that have to be attended to each day in order for a small business to operate to its fullest potential. Is it time for you to start letting go of the reins? The services that a
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Advantages, Delegation

Case Closed: Benefits of Hiring a Virtual Assistant at Your Law Firm

Virtual assistants can help lawyers with many of the daily tasks that keep them from focusing on client work. Not every law practice has the unlimited resources necessary to pay for dozens of legal secretaries, paralegals, and assistants. In fact, most firms and offices may not be able to afford
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Advantages, lawyers
How voice search impacts your SEO

How voice search impacts your SEO efforts

With the fast-growing market for intelligent home speakers like Google’s Home and Amazon’s Alexa, the SEO game is changing quickly. Digital marketers are fast discovering the need to take voice search seriously in there efforts to impact SEO results.  Let’s dive in to how voice search impacts your SEO efforts.
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SEO, voice search
Facebook news feed changes

What Facebook news feed changes mean for small business owners

Facebook made many digital marketers shudder when they announced some significant changes to their news feed algorithms. In an effort to increase engagement, Facebook will be featuring content from friends and family over content from businesses and pages.  The official reason for making the change was to go back to Facebook’s roots of bringing people
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digital marketing, facebook
How to Create a Social Media Content Calendar

How to Create a Social Media Content Calendar

Are you ready to get organized and intentional with your social media marketing? Here is our formula for how to create a social media content calendar that best utilizes digital marketing platforms to help you reach your business goals. Set Clear Goals As with any marketing strategy you need to have
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content calendar, social media
Instagram Marketing Plan

Designing Your Instagram Marketing Content Plan

Is your small business ready to start making Instagram a part of your marketing mix? Here is how we recommend developing an Instagram marketing content plan that most effectively promotes your business and attracts potential new customers. If your small business is ready to start making connections with your current and
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content plan, digital marketing, instagram
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